Knowledge base

We understand that small business web development requires a tailored approach. A digital investment is one that can really propel your business upward so while we feel that it’s the most important investment you can make, we also understand that small businesses must stick to budgets.
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5 easy content marketing ideas Here at SGD, we identify Content Marketing as the process of planning, creating and developing digital content with the goal of attracting and retaining the intrigue of potential clientele. The end goal of your Content Marketing efforts is an exchange of goods or services for money – on a recurring…
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Take The Lead With so many elements to your online marketing strategy you probably think you’ve got lead generation covered. Between Google Analytics, AdWords and your ecommerce efforts you are on the money! But there’s another piece of software out there that gives you the edge to close the deals you don’t know about –…
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When it comes to website development, we share our thoughts with you on the reg, but what about design? Let’s talk about what goes into the visible elements of your website – the parts your visitors will actually see and read. Harness the Power of White Space Allow your readers time to breathe, and the…
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A few years ago, we would have scoffed at writing a list of “pro’s” associated with DIY web builders, but with the advancements in online tools such as Squarespace and Wix, we’re happily eating our words. The rise of these web builders has eased the pressure off the techies by empowering the Average Joe to…
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There are a few functionalities and features that stand between making an ok website a GREAT website. And why would anyone publish anything less than GREAT, we say! The reasons websites fail to convert sales and impress their visitors vary. These particular digital faux pas are the ones most commonly found by our team when…
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Are you looking for responsive web design? We are a unique digital agency based right here in Hawthorn Melbourne, but in saying that we work with clients all over the world! How? We employ a team of expert web developers, designers, and content creators who work around the clock to deliver excellent (and responsive) websites….
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While the main foundations of search engine optimisation (SEO) have remained the same over time i.e. it’s all about your site and how it ranks in search engines – there have been a mountain of updates and trends which influence your ranking, some of which are influenced by you, your content, consumer trends, and ofcourse…
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With the fast pace of social these days, it’s incredibly hard to keep up with the updates. I mean, just as we start understanding a new feature from one platform, another goes ahead and gets even more complex! Here’s what we know about social lately, and the updates from your favourite platforms that might help…
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With the average blog taking three hours and sixteen minutes to write, you’d like to think it’s being read by more than just your team members and your Mum, right? If your stats aren’t where they should be, or you’ve set yourself some goals for 2017, here’s some slick advice we’ve gathered together from a…
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