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Strategic SEO Agency for Australian Businesses

Higher rankings, more traffic, more conversions across Google
and AI engines. From an SEO agency built for results.

View Our Pricing

Get Your Free SEO Audit

We’ll show you where you rank, what’s costing you leads, and what to fix first. No obligation.

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Trusted by over 300+ Australian organisations, including:

Cybercx logo RSL Vic logo Accor logo city fm logo Merricks Capital Logo east coast logo
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Why SEO and AI visibility matter

Your customers are searching Google and AI engines right now. If you’re not on page one, your competitors are taking the lead.

SEO puts your business in front of buyers already looking for what you offer. Higher rankings mean more traffic, more leads, more sales. We’ve delivered this for over 300 Australian businesses.

AI search has changed the rules. ChatGPT, Perplexity and Google AI Overviews now answer questions before users click. We make sure your business is the answer they get.

Working with the right SEO agency means staying ahead of those changes, not chasing them.

Monthly plans, no long-term lock-in, and honest reporting on what we delivered.

Book a Free Consultation Call

300+

SEO Optimised Websites

5.0

Google Rating

100%

Australian Owned Agency

Transparent SEO pricing

Proven SEO plans built for results. The plan you choose decides how much we deliver each month.


SEO Starter

Best for small businesses getting started with SEO.

$1,500 /month
Get Started

SEO Grow

Best for businesses serious about organic lead generation.

$2,000 /month
Get Started

SEO Scale

Best for businesses growing multiple services at once.

$3,500 /month
Get Started
Focus Themes
2
3
5
Optimised Landing Pages
2
3
5
Blogs Written and Optimised
2 / month
3 / month
5 / month
Schema Markup
✓
✓
✓
Inbound Link Building
2 / month
3 / month
5 / month
Strategy Calls
Monthly
Monthly
Monthly
Local SEO
Included
Included
Included
No Lock-In Contracts
✓
✓
✓
AI Visibility Add-On
+ $500/mo
+ $500/mo
+ $500/mo

SEO Starter

Best for small businesses getting started with SEO.

$1,500 /month
Get Started
  • Focus Themes 2
  • Optimised Landing Pages 2
  • Blogs Written and Optimised 2 / month
  • Schema Markup ✓
  • Inbound Link Building 2 / month
  • Strategy Calls Monthly
  • Local SEO Included
  • No Lock-In Contracts ✓
  • AI Visibility Add-On + $500/mo
Get Started

SEO Grow

Best for businesses serious about organic lead generation.

$2,000 /month
Get Started
  • Focus Themes 3
  • Optimised Landing Pages 3
  • Blogs Written and Optimised 3 / month
  • Schema Markup ✓
  • Inbound Link Building 3 / month
  • Strategy Calls Monthly
  • Local SEO Included
  • No Lock-In Contracts ✓
  • AI Visibility Add-On + $500/mo
Get Started

SEO Scale

Best for businesses growing multiple services at once.

$3,500 /month
Get Started
  • Focus Themes 5
  • Optimised Landing Pages 5
  • Blogs Written and Optimised 5 / month
  • Schema Markup ✓
  • Inbound Link Building 5 / month
  • Strategy Calls Monthly
  • Local SEO Included
  • No Lock-In Contracts ✓
  • AI Visibility Add-On + $500/mo
Get Started

Included in every plan

Every SEO plan starts with the same foundations.


Six-Month SEO Strategy

12-Month Content Plan

Senior SEO Strategist

Dedicated Account Manager

On-Page SEO Monthly

Keyword Research

Monthly Reports

Competitor Monitoring

Live Keyword Rankings Dashboard

Meta Title and Description Updates

Image SEO and Alt Text

Page Speed Optimisation

Broken Pages Found And Redirected

SGD LeadFlow Access

Weekly Google Business Posts

Quick answers to help you decide

01

What's included in an SEO plan?

Every SEO plan includes content creation, on-page and technical SEO, local SEO, and ongoing keyword tracking. You also get a senior strategist, a dedicated account manager, a six-month strategy, and a twelve-month content plan.

02

Can I cancel my SEO plan anytime?

Yes. No lock-in contracts. Cancel any time if you decide to stop.

03

How long does SEO take?

It depends on the competition. Most clients see meaningful movement within 2 to 3 months, with stronger results compounding from there.

04

Why should I start SEO now instead of waiting?

SEO compounds. The earlier you start, the bigger the lead you build over competitors. Every month of delay is a month of rankings going to someone else.

05

What makes SGD different from other SEO agencies?

A senior strategist on every campaign, real proof of work across 300+ Australian businesses, transparent monthly reporting, and no lock-in contracts. We’re here to deliver results, not lock you in.

06

How long have you been in business?

SGD has been providing SEO services to businesses in Melbourne for over 15 years. We have a proven track record of helping our clients to improve their ranking on search engines and to increase their traffic and sales.

Optional Monthly Add-Ons

Add capacity to any plan whenever you need to push harder or move into a new area.


AI Visibility

Get found across AI search engines and chat answers.

+ $500 / month

Local SEO Boost

Add 10 more suburb pages to your local SEO footprint.

$1,000 one-off

Extra Focus Theme

Add another focus theme to your active campaign.

+ $750 / month

New Location

Replicate your campaign in a new city or region.

$2,000 setup + $750 / month

One-off SEO services

Not ready for a monthly plan, or want to push hard on one specific area? We have you covered.


SEO Sprints

Fixed-scope projects with a defined deliverable and price. Quick Start, Local SEO, AI Visibility, Theme and Website sprints.

View sprints

SEO Audits

Get a clear picture of where your SEO actually stands. SEO Assessment for traditional search, AI Visibility Audit for AI search.

View audits

Real SEO Results

Case studies of how we’ve grown traffic, leads and revenue for Australian businesses.

Growing Gardening Direct’s Digital Presence
Case Study
Google Ads Case Studies – SGD ResultsSEO Case Studies – SGD Success Stories

Growing Gardening Direct’s Digital Presence

Leads for AS Freight from Day One with a High-Converting Website
Case Study
SEO Case Studies – SGD Success StoriesWebsite Design Case Studies – SGD

Leads for AS Freight from Day One with a High-Converting Website

Adjusting Thrive Chiropractic’s Online Presence for Local SEO Success
Case Study
Google Ads Case Studies – SGD ResultsSEO Case Studies – SGD Success StoriesWebsite Design Case Studies – SGD

Adjusting Thrive Chiropractic’s Online Presence for Local SEO Success

VIEW ALL CASE STUDIES

Our Proven SEO Process


01

Discovery
We learn your business, customers, services, and goals.

02

Keyword Research
We find the highest-intent keywords inside each focus theme.

03

Theme Selection
We pick the service + location combos that drive your best customers.

04

Six-Month Strategy
We document the plan: themes, keywords, content calendar, technical fixes.

05

Technical SEO
Site audit, schema markup, internal linking, page speed, tracking setup.

06

Content Engine
Money pages and theme-supporting blogs, written every month.

07

Authority & Local
Inbound links, Google Business Profile, citations, AI search visibility.

08

Reporting
Live dashboard, monthly reports, competitor monitoring, ongoing adjustments.

What Are the Benefits of SEO?

SEO comes with several benefits for all business sizes and specialties. Some of the SEO benefits your business could experience include:

  1. Increased Traffic

    It’s not enough to just appear on the first page of Google, you need to be in the top three positions to see a significant increase in traffic. SEO can help to increase the amount of traffic coming to your website organically (i.e. not through paid advertising), and this can lead to more enquiries and sales.

  2. Higher Conversion Rates

    Speaking of sales, SEO can also help to increase your conversion rate. This is because SEO helps you to target people who are already interested in what you have to offer. Once people are visiting your website, we can work with you to convert them into leads or customers.

  3. Improved ROI

    SEO is a long-term investment, but it has been proven to offer a better ROI than other marketing strategies like PPC. This is because SEO targets people who are already interested in your product or service, and it doesn’t require you to pay for clicks.

  4. Brand Awareness & Credibility

    The higher your position on SERPs, the more credible and trustworthy your brand will appear. SEO can help to increase your brand awareness and build trust with your target audience.

  5. Improved User Experience

    SEO is not just about improving your ranking on Google, it’s also about improving the user experience on your website. This includes things like making sure your website is mobile-friendly and easy to navigate. A better user experience will lead to more engaged visitors, and this can lead to improved SEO.

  6. Cost-Effective Marketing

    As your business grows, WordPress can grow with you. It’s easy to add new features and functionality to a WordPress website as your business needs change.

  7. Reach Your Google Ranking Potential

    SEO is a long-term investment, and it takes time to see results. However, if you’re willing to invest in SEO. you could see some amazing results. SEO can help you to reach your Google ranking potential and outrank your competitors.

Ready to skyrocket your search rankings?

Subscribe to one of our SEO plans now and get started!

Book a Free Consultation Call

FAQ

Don’t worry, we’ve got your back. Here is a list of common questions and answers to help you on your way!

Have another question?


01

What SEO services do you offer?

SGD offers a range of SEO services that can help to improve the ranking of your website on search engines. We provide keyword research, link building, and on-page optimization services. We also help to create SEO-friendly content that will attract more visitors to your site.

02

Why Choose SGD?

The truth is that SEO is constantly changing, and it can be difficult to keep up with the latest SEO trends and best practices. That’s where we come in. As a leading SEO agency in Melbourne, we have a team of SEO specialists who are experienced in the latest SEO trends and best practices.

We are not a “one size fits all” SEO agency that uses cookie-cutter SEO strategies and promises quick results. We will work with you to understand your business goals and create an SEO strategy that is tailored to your specific needs.

On the other hand, we are not a “black hat” SEO agency that uses shady SEO practices that can get your website ranked in the short term but penalised by Google in just a matter of time. We only use ethical SEO practices that will help you to achieve long-term success.

We’re a results-driven SEO agency that is dedicated to helping our clients achieve their business goals in a realistic timeline and with ethical SEO practices. When it comes to our pricing, we’re transparent and upfront about our SEO services and what they will cost, and we are confident that our pricing is reflective of the results that we can deliver.

When you partner with us, you can be sure that we will take your business by the hand and work tirelessly to help you reach your target audience and achieve your desired results.

03

Do you guarantee rankings?

No. Anyone who guarantees rankings is bluffing. What we guarantee is meaningful SEO action items every month, transparently reported.

04

What’s a focus theme and why does it matter?

A focus theme is a tight cluster of keywords around a single topic your customers actually search for. Instead of chasing one keyword at a time, we build authority across a whole theme. That is how Google ranks pages today and how AI engines decide who to cite. Read more about focus themes or chat to us about the right ones for your business.

05

How does AI search affect SEO?

AI engines like ChatGPT, Perplexity and Google AI Overviews still crawl the web, read structured data, and pull from sites that demonstrate real authority on a topic. The same SEO foundations that win on Google (clear focus themes, clean schema, useful content) are what make you the source AI quotes. We optimise for traditional ranking and AI visibility in the same campaign.

06

What’s Lead Flow and how does it help my SEO?

Lead Flow is our free tool that maps the journey from search to click to enquiry to sale, so you can see exactly which keywords are bringing real revenue (not just traffic). It plugs into Google Analytics and your CRM and sits inside your live SGD dashboard. See how Lead Flow works or ask us to set it up for you.

07

How do I choose an SEO company?

While there are many SEO companies to choose from, it’s important to choose one that is experienced and reputable.

You should also make sure that the company you choose offers a wide range of SEO services and that they have a solid understanding of your business goals.

Many SEO agencies focus on only one or two aspects of SEO, such as link building or on page optimization.

However, at SGD, we offer a comprehensive range of SEO services to ensure that you get organic traffic and more conversions.

Our SEO team is made up of SEO experts who have a wealth of experience in all aspects of SEO. We will work with you to create an SEO campaign that is tailored to your specific needs and that will help you to achieve your desired results.

08

Do you offer tailored SEO campaigns?

Yes, we offer tailored SEO campaigns that are designed to meet the specific needs of our clients. SEO is an important part of any digital marketing strategy, and it is important to ensure that your SEO plan is tailored to your specific business goals.

09

Can you rank competitive keywords?

Yes, we can rank competitive keywords. We have a team of SEO experts who have years of experience in the industry. We know how to do keyword research and how to target the right keywords for your business. We also use the latest tools and techniques to ensure that we are always ahead of the competition.

10

What is your cancellation policy?

At SGD, we understand that SEO is an ongoing process, and we offer a flexible cancellation policy. You can cancel your SEO plan at any time, and you will only be charged for the months that you have used it.

11

What are your payment terms?

SGD requires an upfront payment for all monthly SEO plans. After that, you will be charged on a monthly basis.

12

My website was not built by SGD, can I still be on a SEO plan?

Please contact us, and let’s set-up a free site evaluation. Usually the answer is yes, but we will need to take a look at your site before starting.

13

Can your SEO services increase my leads and sales?

Yes, our SEO services can help you to increase your leads and sales. We can improve your website’s ranking in search engine results pages (SERPs), which will make it more visible to potential customers. In addition, we can help you to optimise your website’s content and design, which will make it more user-friendly and appealing to potential customers. If you’re interested in our SEO services, please don’t hesitate to contact us. We’d be more than happy to discuss your needs and tailor a package that’s right for you.

14

Do you work on eCommerce SEO?

Yes. We optimise WooCommerce and Shopify stores for product, category and brand searches, alongside the foundational on-page and technical work.

15

Can I make changes to my SEO plan?

Yes, you can make changes to your SEO plan at any time. However, it is important to note that SEO is an ongoing process, and it is important to keep your SEO plan up-to-date in order to ensure that you are getting the desired results.

16

How quickly will I see results?

SEO strategies are long term plans. Our goal is to help you reach your search engine ranking potential with honest and effective content and SEO exercises. Our plans will serve you for the long haul. Our clients tend to see results in their ranking within the first two months, which is generally accompanied by an increase in leads and sales.

17

Does my small business need SEO?

Search Engine Optimisation (SEO) is important for businesses of all sizes. Whether you are a small business or a large enterprise, SEO can help you to reach your target audience and achieve your business goals.

While many people think that SEO is only about improving your search engine ranking, SEO can also help you to improve your website traffic and brand awareness. SEO is a long-term marketing strategy that can help you to build trust and credibility with your target audience.

On Google and other search engines, there are several factors that are taken into account when ranking websites. These include the quality of your website content, the structure of your website, the number of backlinks to your website, and your website’s loading speed, to mention a few.

18

How will I know I'm receiving a good return on my investment?

We will provide you with monthly reports to showcase the positive outcomes of our strategy. We will also guide you through exactly what we are doing on a monthly basis to ensure our SEO strategy complements your digital marketing goals for the month.

What Is SEO?

SEO means Search Engine Optimisation. It is the process of improving the visibility and ranking of a website or web page in search engine results pages (SERPs). SEO includes both on-page and off-page factors. On-page SEO factors are those that are within your control, such as the content, title, and keywords on your website. Off-page SEO factors are those that are not within your control, such as backlinks from other websites.

digital-marketing-icon

Grow Your Business with Search Engine Optimisation (SEO)

If you want to take your business to the next level, SEO is a must. SEO can help you to reach your target audience and achieve your business goals in an actionable and ethical way.

01

What is SEO and why should I care?

Search Engine Optimisation (SEO) is the practice of improving the ranking of a website on search engines. The higher the ranking, the more likely people are to find the website.

SEO is important because it can help to draw more traffic to a website, and this can lead to increased sales or leads. It can also help to improve the visibility of a website, which can make it more attractive to potential customers.

02

What is off-page SEO?

Off-page SEO is the practice of optimising a website for search engines by improving the quality and quantity of backlinks. This can be done by submitting articles to directories, building links on social media sites, and creating profiles on business directories.

03

What is on-page SEO?

On-page SEO is the practice of optimising a website for search engines by improving the quality and quantity of the content. This can be done by adding keyword-rich titles and descriptions, optimizing website code, and creating fresh and unique content.

04

What is domain authority?

Domain authority is a metric that is used to measure the strength of a website. It is based on a number of factors, including the age of the website, the number of backlinks, and the quality of the content. The higher the domain authority, the more likely it is that a website will rank highly on search engines.

05

What are SEO keywords?

SEO keywords are words or phrases that are associated with your website and used by search engines to determine your ranking. These keywords should be included in your website content, titles, and descriptions in order to improve your ranking.

06

What is SEO link building?

SEO link building is the process of creating backlinks to your website from high-quality websites. Link building should be an important part of all SEO efforts, as it can help to improve your website’s ranking on search engines.

07

What is an SEO audit?

An SEO audit is a comprehensive assessment of a website’s SEO performance. This can be used to identify areas that need improvement, such as the site’s structure, content, and backlink profile. SEO audits are an important part of any SEO strategy and can help to improve the overall performance of a website.

08

What is technical SEO?

Technical SEO is the practice of optimising a website for search engines by improving the technical aspects of the site. This can be done by improving website speed, improving website code, and making sure that the site is accessible to search engines.

09

What is an SEO campaign?

An SEO campaign is a long-term process that helps to improve your website’s visibility and organic search ranking. The goal of an SEO campaign is to increase your website traffic and brand awareness.

SEO is a complex process that involves many different strategies, techniques, and tactics. In order to create successful SEO campaigns, you need to have a solid plan and a team of experts who can help you to implement it.

As a leading digital marketing agency, we can help you to create a custom SEO campaign that meets your business goals. We have a team of experts who are experienced in all aspects of SEO, and we will work with you to create a campaign that is tailored to your specific needs.

10

What is SEO content?

SEO content is any content that has been created with the intention of improving a website’s ranking on search engines. This is an important component of SEO marketing and can include blog posts, articles, infographics, and even website pages. SEO content should be high-quality and keyword-rich in order to be effective.

SEO vs PPC

SEO is a form of inbound marketing, which means you are attracting people to your website rather than interrupting them with advertising. It can take longer to see results from SEO than other marketing strategies like PPC, but it is a more cost-effective way to market your business in the long-term.

PPC is a form of paid advertising, which means you are paying for each click on your ad. It can be a quick way to see results, but it is also a more expensive way to market your business.
SEO is a long-term investment, while PPC is a short-term investment.

If you want immediate results, Google Ads might be the right marketing strategy for you. Most clients run both: ads to drive leads while SEO compounds in the background.

View Google Ads Services

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Fact

The odds of converting a client who has been referred by SEO through an ad campaign are eight times higher than those obtained from traditional advertising.

01

Do Google Ads help with SEO?

Yes, Google Ads can be used in conjunction with SEO to improve the visibility of your website. However, it is important to note that SEO should be the primary focus of your marketing efforts, as it can provide a sustainable source of traffic over time.

02

Should I run Google Ads while my SEO is building?

Yes, that is our usual recommendation. Google Ads can drive leads in days while your SEO compounds over months. As organic rankings strengthen you can taper ad spend, or keep both running for full coverage of paid and organic search results.

03

How much should I budget for Google Ads?

It depends on your industry, location and competition. As a rough guide, Australian small businesses spend $1,000 to $5,000 per month to see meaningful results. We recommend starting small, testing what converts, then scaling spend on what works. See our Google Ads management services for a tailored plan.

04

What's a good ROAS for Google Ads?

ROAS (Return on Ad Spend) varies by industry, but a 3x to 5x return is solid for most service businesses. eCommerce typically aims for 4x or higher. The right benchmark for you depends on your margins and customer lifetime value.

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