Digital Strategy Workshop
Turn Marketing Confusion into Clarity with a Digital Strategy Workshop
Clarify your goals, identify opportunities, and map out the steps needed to drive results online over the next 12 months.
Trusted by over 300+ Australian organisations, including:
We’ll help you avoid wasting time and resources
If you’ve ever felt like you’ve wasted time and money on digital marketing, then you’re not alone.
Over 73% of website and marketing projects don’t hit objectives when there’s no strategic plan guiding them.
This leads to unplanned roadblocks, overspent budgets, and projects that don’t achieve the intended outcome.
By not taking the time to start with strategy, you risk wasting time and money on the wrong things.
That’s where our Digital Strategy Workshop comes in.
Successful Projects Start with Strategy
Strategy is about starting with the end in mind. It’s about taking the time now to ask all the big questions about a project before getting started.
During our Digital Strategy Workshop, we’ll help clarify the success criteria for your project, identify hidden opportunities, and create a strategic digital roadmap to deliver results.
You’ll leave the workshop with focus, alignment, and the confidence to achieve your project’s vision.
Workshops are delivered online via video call.
Workshop price: $495 + GST
WHAT’S INCLUDED
Here’s what you’ll get
Facilitated Workshop
We’ll host a 2-hour workshop with your team to clarify project objectives, success criteria and resources.
Website Traffic Analysis
We’ll review your website traffic and search engine performance to identify trends and opportunities for growth.
Competitor Review
We’ll review your competitor’s websites so we can identify what needs to be done to outperform them.
Web Hosting Review
We’ll assess your current web hosting set up to ensure it’s high-performing, reliable and secure.
Website Sitemap
We’ll organise your website pages into a structure that gives an ideal experience for new and returning website visitors.
1-Page Marketing Plan
We’ll develop a 1-Page Digital Marketing Plan to outline how your business attracts, converts and retains customers.
Ideal Customer Persona
We’ll clarify your ICP so you can create marketing that resonates with your target audience.
Customer Journey Map
We’ll map out the touch points in your customer’s journey and identify opportunities improve the experience.
Digital Strategy Roadmap
We’ll take everything we’ve learned during this process and develop a strategic roadmap tailored to your business.
Here’s how it works
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Book a workshop
Choose a time that works for you and your team and we’ll let you know what you need to prepare.
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Get a strategic roadmap
We’ll host the workshop and deliver a 12-month digital strategy roadmap.
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Achieve online results
Execute the roadmap either with your team or partner with us to implement it for you.
GET STARTED
Results start with strategy
Go beyond a project brief and get a Digital Roadmap that provides clarity, alignment and accountability for your project’s success.
In one workshop we’ll clarify your goals, align your team and uncover the roadblocks deep into your organisation, target audience, and project objectives.
We’ll then create a strategic 12-month digital roadmap that shows exactly where to focus your resources to deliver on your objectives.
If you choose to partner with us to implement your roadmap, we’ll credit the cost of the workshop toward your project.
And if not, you’ll still walk away with a clear, actionable strategy you can use with any agency.
As par of the workshop, you’ll gain:
- Clarity on your objectivs and success metrics
- A strategic roadmap built around these objectives
- Confidence in where to invest next for growth
Workshop Price: $495 + GST
Ready to align your marketing with your business goals? Book a call to get started.
To your success,
CEO & Head of Growth
Seriously Good Design
FAQs
If you have a question not answered below, please contact us at hello@sgd.com.au or book a call.
Absolutely. We recommend that the business owner / director and the marketing manager / coordinator join the workshop.
You are welcome to include up to 3 participants in the workshop (including yourself).
We set aside two hours for the digital strategy workshop.
We can typically cover what we need in less than two hours and then we have a 30 minute buffer for further discussion or if we need to go deeper on a particular part of the workshop.
We aim to keep these workshops efficient and streamlined to save you time while providing maximum value and return on your investment.
Yes, we also offer Digital Strategy Workshops in person. Here are the additional costs for in-personal Digital Strategy Workshops:
- Within 1 hour of Melbourne CBD: +$500 + GST
- Within 1 hour of Sydney CBD: +1,500 + GST
- Within 1 hour of Brisbane CBD: +1,500 + GST
- Within 1 hour of Adelaide CBD: +1,500 + GST
For all other areas, please contact us for a quote.
Hosting the workshop online is our primary method of delivering these workshops. With the efficiency of online video, we’re able to eliminate travel costs so we can offer this workshop to more Australian businesses at an accessible rate.
Before the workshop, we’ll ask a few questions about your business, your competitors and your digital marketing performance so far.
Will also provide you with a workshop workbook PDF so you know what we’ll be covering ahead of time.
Other than that, there’s nothing you need to prepare as will facilitate the required discussions during scheduled workshop time.
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