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5 easy content marketing ideas Here at SGD, we identify Content Marketing as the process of planning, creating and developing digital content with the goal of attracting and retaining the intrigue of potential clientele. The end goal of your Content Marketing efforts is an exchange of goods or services for money – on a recurring…
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By James Fulton on July 10, 2018 | ,

New Budget? New Website!

With the passing of the financial year, you’ve probably allocated your budget for the next. Or perhaps you’re still tinkering with your figures, and wondering where to place your money? Before you go dedicating ALL your dollars and cents, there’s one area in particular that we believe simply won’t fail you in terms of building…
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By James Fulton on June 7, 2018 | ,

Small Agency, BIG Results

When it comes to developing websites, the most important question people ask themselves, is “who should I go with?”. And, while human nature tells us to acquire quotes and opt for the cheapest, it’s imperative that you find a situation that suits you best, for them to get the best results for you.
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There are a few functionalities and features that stand between making an ok website a GREAT website. And why would anyone publish anything less than GREAT, we say! The reasons websites fail to convert sales and impress their visitors vary. These particular digital faux pas are the ones most commonly found by our team when…
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By James Fulton on November 14, 2017 | , ,

New Year – New Website?

Are you ready for a Seriously Good Website Makeover in 2018? Because we sure are! Did you know that the average lifecycle of a website is approximately 3 years? It’s around this time that things start to feel a little stale in terms of design trends, functionality, fonts and colours. Think you’re ready for a make-over?…
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While the main foundations of search engine optimisation (SEO) have remained the same over time i.e. it’s all about your site and how it ranks in search engines – there have been a mountain of updates and trends which influence your ranking, some of which are influenced by you, your content, consumer trends, and ofcourse…
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By James Fulton on September 26, 2017 | ,

Website Maintenance Programs: Do I need one?

Have you launched a new website… and, feeling overwhelmed with the upkeep? Or, perhaps you’re wondering who to call if your site crashes, or gets hacked? It can be a really daunting responsibility. This also applies to those in the market for a new website. You will no doubt want a team to call when they…
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