Website Design That Gets Seriously Good Results
We design websites that are fast, easy to use, and built for conversions.
- Custom website design
- Landing pages
- Responsive design
- UX
Our websites don’t just look good – they get results. Built for speed, SEO, and conversions, our designs help you attract and convert your target audience so you can move the needle on your marketing campaigns.
Trusted website design agency to marketing teams at:
“Within a few months, we saw a significant increase in organic traffic and improved search engine rankings. Their transparent reporting and regular updates kept me informed every step of the way.”
– Peter Sok, Financial Controller
Let’s design your new website
Tell us a few details about your project and we’ll schedule a call to put together a plan.
Our website design process
The proven, step-by-step framework we use to help our clients launch high performing websites.
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Digital Strategy
A clear strategy ensures your website and digital marketing target the right audience, analyse competitors and drive consistent ROI.
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Website Sitemap
A visual diagram of the best way to structure the information to attract and convert visitors to your website.
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Prototyping
With a clear strategy and sitemap in place, we’ll build a simple version of the website so you can see how it all works.
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Website Design
This is where we bring your website to life, working within your brand guidelines and the digital strategy we mapped out at the start of this project.
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Web Development
We’ll bring your design to life into a fully functioning and secure WordPress website using our custom-made Content Blocks framework.
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Go Live
With your website built and your content added, we’ll perform our pre-launch checklist before pushing your website live on secure cloud web hosting.
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Website Support
Unlike other web agencies, SGD has your back for the long term with website support plans to help you get a continued return on your investment.
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Digital Marketing Growth
Our digital marketing team will make ongoing improvements to your website and drive relevant traffic through SEO and Google Ads campaigns.
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Ongoing Digital Support
Your business evolves, so your digital strategy needs to as well. We offer ongoing support with your online presence so you can always maximise success.
Why Is Website Design Important?
Your website is often the first point of contact between you and your potential customers.
It’s important to make a good impression with a professionally designed, highly secure website that is easy to navigate and provides the information that your customers are looking for.
A well-designed website can help you grow your business by reaching more potential customers, establishing your brand, and promoting your products and professional services.
Your website is an extension of your brand, so it should accurately reflect it.
A good website design demonstrates your professionalism, which builds trust and encourages enquiries and sales.
At SGD, we understand the importance of website design and how it can impact your business.
With more than 15 years of experience in web design and development services, our experienced team has the knowledge and expertise to create a custom website that helps your business grow.
We will work with you to understand your business, audience, and objectives to create a website that meets your goals and needs.
To top it off, we design visually appealing and mobile-friendly sites, which is crucial for reaching a wider audience on their mobile devices.
Web designs that hook your site visitors in
With an eye-catching design, your website will make a great first impression on potential customers.
With a mobile-friendly and easy-to-navigate site, people will stay on your site longer and are more likely to become paying customers.
In other words, you can attract and convert your ideal customers and grow your revenue.
Get a website that supports your business growth
Tell us about your business, and we’ll give you a quote for your web design project.
Our Website Design Services Include:
15+ Years Experience
Custom Website Design
Landing Page Design
User Experience Design
Mobile Friendly (Responsive Design)
Design Mockups
Interactive Prototypes
Testing and Revisions
Ready to get started?
Our web design experts are ready to help take your business to another level of growth.
What Is Website Design?
When we talk about website design, we’re talking about the entire process of creating a website.
This includes the strategy behind how the website will be used, how it will be used, how the content will be organised, and what it will look like.
Web design also includes creating the actual code to make the website work (the code part is also called “web development”).
Creating a website can be a complex process, with many steps and stakeholders involved.
But at its most basic, website design is all about planning and creating an attractive website that meets the needs of both your business and your visitors.
Website design is more than just text and colours; it is about storytelling and problem-solving.
This means that with a well-crafted website design plan, you can solve a specific problem in your business.
Whether you’re not getting enough website traffic, enquiries or sales or want to establish a stronger online presence, you need a good website design to achieve your goals.
A good web design can grow your business by:
- Attracting new customers: A well-designed website will help you stand out from your competitors, build trust and attract new customers.
- Growing sales and revenue: A good website design can increase your conversion rate, meaning more visitors to your site will become paying customers.
- Increasing brand awareness: A professionally designed website will help to build trust in your brand and make it more recognisable.
- Creating a better customer experience: A well-designed website will make it easy for your customers to find what they’re looking for, resulting in a better overall experience.
A professional website is also a very important part of branding.
This means that your website should reflect your company’s values, mission, and visual style, including written and graphic elements. Ultimately, this creates a unique look and feel for your website and a compelling message to potential visitors.
Design a website for conversions
It takes fewer than two seconds for a visitor to form an opinion about your website and business. This means your web design is crucial and influences whether or not a visitor will stay or choose a competitor.
We’ve found that high-converting websites have:
- Compelling headlines
- High-end design
- Pages that load quickly
- Benefit-driven copy
- Clear calls to action
Our Melbourne web design agency keeps these elements, and many others, in mind while designing your website.
Whether you’re looking to generate more leads through your digital marketing or to scale the success of your sales team, a professional website will give your business the competitive edge it needs to thrive in the modern marketplace.
Your Melbourne Web Design Questions Answered
We’re committed to answering any question you may have about eCommerce web design, web design packages, other web design projects, and anything else your online business may need. If you have a question not answered here, please contact us, and we’ll be happy to help.
There are typically four different kinds of websites that apply to most business needs, all of which have a general price guide.
The cost of website design depends on many factors, including the size and complexity of the website, the number of pages required, and the level of customisation needed.
For more information on our web design pricing, please see here.
The time it takes to design and build a new website will vary based on many factors. This includes:
- The complexity of the website design
- How ready the website content is (text, photos, graphics, video)
- The number of stakeholders involved in decision-making
- Timeliness in providing feedback and approvals for our team
Generally, a typical website design and build takes 8 to 10 weeks from strategy to launch, while more complex sites can take 10 to 12 weeks.
At SGD, we specialise in growing businesses and can help you with everything from designing and building your website to promoting it online. We offer a wide range of web design services, including:
- Website design
- WordPress websites
- Search Engine Optimisation (SEO)
- Google Ads Management
- Digital strategy
Yes, our web designer team have experience with both WooCommerce and Shopify for eCommerce website design and development services.
We can help you create an online store that is easy to use and provides a great user experience to grow your revenue.
Our process starts with a strategy, then a sitemap and design brief before we move to the homepage design. Once the homepage is designed, we then move to the inner pages. We use our custom-built ‘Content Blocks’ framework to ensure your website is designed in a way that will be fast loading, secure and easy to manage the content yourself.
We always keep the client’s needs and preferences in mind when designing the website.
Yes, we offer both web design and web development services.
We can help you design and build your website and promote it online with SEO and Google Ads.
We develop websites using WordPress, a content management system that is easy to use and provides a great user experience.
Content management systems (CMS) are software that helps you create, edit, and manage your website content. WordPress is a popular, secure and reliable CMS that we use to develop websites.
Web design and web development are two different but equally important aspects of creating a website.
Web design is all about the look and feel of your website. It’s about creating a visually appealing site that is easy to use and navigate.
Web development, on the other hand, is all about the code that makes your website work. It’s about taking your designs and turning them into a functioning website.
Both web design and web development are important in creating a successful website. And while they are two different skills, a good digital agency will have designers and developers working together to create a site that looks great and works well.
Responsive web design is a type of web design that makes your website look great on all devices, from mobile phones to laptops and everything in between.
A responsive website will automatically resize and reformat itself to fit the screen it’s being viewed on. This means that your website will always look its best, no matter what device your visitors are using.
Responsive web design is important because more and more people are using mobile devices to access the internet. In fact, over half of all web traffic now comes from mobile devices. If you want your website to be successful, it needs to be responsive.
A mobile-friendly design is a website design that is tailored for viewing on mobile devices such as smartphones and tablets.
Most modern website designs are mobile-friendly, but it’s important to make sure that your site is specifically designed for mobile devices so that it both functions well and looks good.
A good web design should carefully consider the following elements:
Layout
The layout of your website should be easy to understand and use. All of the important information should be easily accessible.
Colour palette
The colours you choose for your website will affect the overall look and feel. Make sure to choose colours that complement each other and are appropriate for the type of website you’re creating.
Fonts
The fonts you use on your website should be easy to read and match your brand’s personality. This is one of the most important web design elements because it can make or break the overall look of your site.
Typography
The use of fonts and text creates a hierarchy and visual interest on your website. This is an important element of web design as it can help users understand your brand and the information on your site.
Images
The use of images can help reinforce your brand and make your website more visually appealing. Choose high-quality images that are relevant to your brand and website.
Navigation
Navigation is the process of guiding users through your website. It is important to make sure that your navigation is easy to use and understand. You should also use clear and concise labels for your buttons and links. Users should be able to find what they’re looking for without any trouble.
Functionality
Functionality is an important element of web design. Your website should be easy to use and function correctly on all devices. Make sure to test your website on different devices to ensure that it looks and works the way you want it to. You may also need to test it on different browsers to ensure compatibility.
What Are the Benefits of a Professionally Designed Website?
A well-designed website can grow your business by attracting new customers, boosting sales, increasing brand awareness, and creating a better customer experience.
To achieve this, a good web design process should include a discovery phase to understand your business, customers, and competitors before moving on to the planning and design phase. This ensures that your website is designed with your business goals in mind and that it meets the needs of both you and your visitors.
A well-designed website can also help you rank higher in search engine results pages (SERPs), which will result in more website visitors.
Some of the other benefits of a well-designed website include:
- A professional appearance that builds trust with your visitors
- Easy navigation that helps users find what they’re looking for
- A responsive design that looks great on all devices
- A fast loading time that keeps visitors from leaving your site
If you’re looking for a website design company to help you create a new website or improve your existing site, contact SGD. We’re a Melbourne-based web design agency with over 15 years of experience in helping both large and small businesses succeed online.
Ready to see the benefits for yourself?
Get ahead of the competition with our Melbourne web designers who convert visitors to customers
Many people don’t realise that a website isn’t just a digital calling card but rather your business’s chance to make a good first impression on potential customers.
Most people will research a business and visit their website before taking any other action, and web designers keep this in mind, knowing that in order for a business website to be effective, it must be designed to attract and convert customers.
Website Design to Grow Your SEO
Search engine optimisation (SEO) is the process of getting impressions, clicks and conversions via search engines.
SEO is a powerful tool for local, national and international organisations to be found exactly where their target audiences are searching for what they offer.
With a new website, it’s important to start thinking about SEO from the very beginning.
This means that your website should be designed with search engine optimisation in mind, with a focus on creating a website that is easy for both search engines and users to navigate.
Website Design Agency in Melbourne
We design high-performing WordPress websites that look great and drive results.
Our experienced team works closely with you to create fast, easy-to-manage websites built for SEO, conversions, and long-term growth.
With a clear web design process and expert WordPress support, we make it simple to get the outcome you need.
Here’s What Our Clients Say
Gemma Quinn
Network of Community Activities
Positive: Professionalism, Quality, Responsiveness, Value
Cannot speak highly enough of SGD. Their eye for design is rivalled only by their technical skill. Customer service is outstanding, they’re responsive and friendly and work with you to overcome every challenge. SGD delivered beyond all expectations. Absolutely fantastic.
Bradd Tymmons
Windo
We engaged SGD to design our brand and website for a new retail company. Throughout the development James and his team have been brilliantly responsive and engaging. We were very impressed with our final brand design and the website, they listened to our long term vision and have delivered an outcome which we strongly believe will take us there.
Andrew Stellas
MF Freight
Was a pleasure to work with James and Ismay who helped us plan, design and build a new website for our company!
Toby Barber
Synergistic Business Partners
James and the Team at SGD designed our website a few years back, and what a fantastic result. The website is fresh, modern with a great visual appeal. James spent time with us on ensuring the website helps present who we are, and I think it portrays our brand as progressive client focused accounting firm. It is easy to navigate, and provides informative content to potential clients. The majority of new clients have positive comments on the website. The design process, was smooth and painless, with a good project management tool in use. The communication was strong and it was a simple project. Following on from that SGD design mange our website, we have no downtime, no bugs etc. We get a great monthly report that covers SEO, analytics, performance, security and back ups etc. I think we were lucky to be referred SGD and I would be happy to recommend them for any website and design projects.
Alex Barron
Endeavour Taprooms
It has been great working with James and his team to create our new Endeavour Tap Rooms website as well as the creation of our Applejack multi-level platform. The Endeavour Tap Rooms website is now modern, really user-friendly + has incredible new functionalities that can be translated across all our Applejack sites. The new multi-level site has also made it quick & easy to access and maintain all our Applejack sites from one login. Talk about increased efficiency & effectiveness!
Dan Pejic
ISCRR
James and the team did a fantastic job designing an attractive and easy to navigate site for our organisation. We had a few challenges throughout the project and SGD were very patient and responsive to our needs. Would definitely work with SGD in the future.
Lynda Rennick
Homelea Lass
James and the team at Seriously Good Design have created the perfect branding and website for Homelea Lass! The ongoing support is fantastic and I highly recommend them.
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