January 16, 2015 — Simon Kelly
We’re very pleased to have one of our designs featured in the ebook from Pootlepress “50 Beautiful Canvas Websites” (email required to download).
The featured site is for Peterson Group – an accountancy firm based in Melbourne, Australia which we had the pleasure of working with to redesign and develop their website in 2013. We based the design of the site on their established brand identity created by WhiteSpaceID to seamlessly integrate their marketing colours, fonts and appearance across all mediums.
On the technical side, we chose WordPress as the CMS and created a custom child theme of Canvas with tight integrations of Advanced Custom Fields to control the slider and many of the page elements. This has allowed for a simple to use backend experience for Peterson Group to keep their content updated, which they regularly do via their company blog and business playbook.
Congratulations to Pootlepress on producing the eBook and well done to the 50 beautiful Canvas website that made it in!
Simon started his first web agency in 2009 which he merged with the SGD team in 2023. With a strong background in digital strategy and a history of working with fast-growing Australian companies, including CyberCX, Envato and Agency Mavericks, he's passionate about using ethical digital marketing that delivers business value. Simon's experience includes coaching digital agencies, running digital marketing workshops, driving growth and excellence within the SGD team.