SmartCrete is an independent Cooperative Research Centre (CRC), is dedicated to fostering innovation collaborations that drive the transformation of concrete for a more sustainable future in Australia.
Their mission required a dynamic online platform that not only highlighted their expertise and initiatives but also facilitated seamless interaction with research partners and stakeholders.
SmartCrete needed a website that would make it easier for potential partners to find information about their business.
Recognising the need for a robust digital presence to effectively communicate their groundbreaking work and make new partnerships, SmartCrete engaged SGD with a goal of building an interactive website.
The challenge encompassed multiple facets: improving user experience, boosting online visibility, enabling easy access to information, and ultimately driving engagement.
The ideal website would be easy to use, accessible on all devices, and have a visually pleasing design that would encourage site visitors to stay longer and explore further.
Our Solution
As a digital agency renowned for its client-centric approach and expertise in crafting tailored websites, SGD embraced the SmartCrete project with a strategic methodology. The following steps were taken:
Results
The collaboration between SmartCrete and SGD yielded a transformative online platform that resonated with the organisation’s commitment to sustainable innovation. The outcomes included: