Digital Strategy Workshop
Bring clarity and direction to your online marketing with a facilitated workshop that gets your leadership team aligned, your objectives defined, and your digital roadmap in place.
Trusted by over 300+ Australian organisations, including:
Too many businesses invest in websites and marketing campaigns that don’t deliver because there’s no clear strategy guiding them…
Our Digital Strategy Workshop helps your team step back from the noise, clarify what success looks like, and create a 12-month roadmap that connects your marketing activity to measurable business outcomes.
Led by our experienced strategists, you’ll leave with focus, alignment, and the confidence to move forward with purpose.o your business goals.
The workshop is $1,500 +GST and delivered online via video call (in-person also available).
Get started by booking in a call so we can learn more about your business and find a time that works best for you.
WHAT’S INCLUDED
Here’s what you’ll get as part of the Digital Strategy Workshop
Facilitated Workshop
We’ll host a workshop with your team to clarify why your business exists, how you help your customers and the success criteria for this project.
Website Traffic Analysis
We’ll review your website traffic and search engine performance to identify trends and opportunities for growth.
Competitor Review
We’ll review your competitor’s websites and the keywords they rank for so we can identify what needs to be done to outperform them.
Web Hosting Review
We’ll assess your current web hosting set up to ensure it’s high-performing, secure and capable of handling your growth goals.
Website Sitemap
We’ll work with you to organise your website pages and information architecture into a structure that gives an ideal experience for new and returning website visitors.
1-Page Marketing Plan
We’ll develop a 1-Page Digital Marketing Plan to outline how your business currently attracts and converts ideal customers, and if any gaps in this process need to be filled.
Customer Persona
We’ll create a customer avatar to help us understand your target audience(s) so we can focus on delivering the best possible outcomes.
Customer Journey Map
We’ll look for opportunities to improve the customer experience at each interaction with your business via your website.
Digital Strategy Roadmap
We’ll take everything we’ve learned during this process and develop an implementation roadmap tailored to your business.
GET STARTED
Get a Clear Plan That Delivers Real ROI
In just one workshop (held via video call), we’ll dive deep into your business, audience, and goals. You’ll get a 12-month digital roadmap that shows exactly where to focus your resources for the greatest return.
If you choose to partner with us to implement your roadmap, we’ll credit the cost of the workshop toward your project.
And if not, you’ll still walk away with a clear, actionable strategy you can use with any agency.
As par of the workshop, you’ll gain:
- Clarity on your digital priorities and success metrics
- A strategy built around your business objectives
- Confidence in where to invest next for measurable growth
Workshop Price: $1,500 + GST
Ready to align your marketing with your business goals? Book a call to get started.
To your success,
CEO & Head of Growth
Seriously Good Design
FAQs
If you have a question not answered below, please contact us at hello@sgd.com.au or book a call.
Absolutely! We recommend that the business owner or director of the organisation, as well as the marketing manager and marketing coordinator join the workshop. You are welcome to include up to 5 participants in the workshop.
We set aside three hours for the digital strategy workshop. We can typically cover what we need in two hours and have a one hour buffer for further discussion or if you want to go deeper on a particular part of the workshop. We aim to keep these workshops efficient and streamlined to save you time.
At this point we host all of our Digital Strategy Workshops online via video call. With the efficiency of online video, we’re able to eliminate travel costs so we can offer this workshop to more Australian businesses at an accessible rate.
Before the workshop, we’ll ask a few questions about your business, your competitors and your digital marketing performance so far. Will also provide you with a workshop workbook PDF so you know what we’ll be covering ahead of time. Other than that, there’s nothing you need to prepare as will facilitate the required discussions during scheduled workshop time.
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