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Website Design for your Cafe

Professional Cafe Website Design

James Fulton – Director

Café culture is the heart and soul of Australian hospitality, and since we appreciate great coffee and smashed avo just as much as the next Melbournian, we understand what a great café website looks like. We also understand how it should function for your business.

Our goal is to provide our customers with digital solutions which include an array of services. While our specialty may be web development and website design, we also provide an array of options to ensure we support you in an ongoing fashion with hosting and tech support.

We recommend putting your best foot forward when adding a website to your digital marketing strategy. To help you do this we have defined a list of “must-haves” for café websites.

Digital Strategy
Custom Website Design
WordPress CMS
Website Hosting
Email Marketing

Contact us for an obligation free quote.

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4 Tips for your Restaurant Website Design

1. Define your Identity

If you’re going to launch a website for your café it must represent your brand perfectly. We will take inspiration from your décor, colour pallet, signature drinks and meals and determine your online identity. For example, if your café is fun and quirky, we will match that with a vibrant and interactive website.

If your logo needs a revamp now is the time to do it. We can develop what we call a “style guide” for your café. This stems from a logo redesign which will filtrate into your menu, social media and website design. We deliver the full branding package.

2. Professional Photography

Is coffee the heart and soul of your cafe? Show your visitors just how tempting your coffee is with some professional photography, or video. First impressions count and that’s why we work with some of Melbourne’s best food and beverage photographers who know how to make your venue translate into a digital format. We want your website to make your visitors hungry!

Your website is also an opportunity to show visitors how they can enjoy your space so be sure to showcase your café when it is full of life and buzzing with that Sunday brunch café feeling.

3. Functionality

With a team of talented UX designers, we focus on the end user experience. We take your customers on a graphic tour of your space with clever visuals and functionalities. Our goal is to provide your customers with information that is easy to find and absorb to ensure they feel equipped with the knowledge they came to find.

Online Menus & Ordering Systems

The first thing our clients want is a digital space for menus. We know that customers love to do their research so we ensure they can view and download this information for later. We custom design menus for your website so they are unique to your café.

We can also integrate online ordering systems if you are functioning as a regular takeaway operation. This minimises phone orders and frees up staff to complete orders for both dine-in and takeaway. This is also a smart solution to minimise wait times for busy patrons.

Loyalty Programs

Do you have coffee regulars? We bet you do; this is what keeps cafes thriving. Loyalty programs are a clever way to not only reward your clients for their loyalty to your talented barista, but also to collate data for marketing operations. If you are looking for an App to integrate into your business which can facilitate a loyalty program, we can help.

Event calendars

Keep your clients in the loop and let them know what’s happening at your café. We set this up in a manner that can be easily updated by staff members, so you don’t need us to run your events calendar for you. Ask us about our content management systems and the training we provide our clients if this sounds like something you would like to include in your website.

4. Responsive Design

Responsive Design is a must-have in 2019. If your website doesn’t read well on a mobile or tablet you are out of date and losing potential customers.

By updating your website to be “responsive” this means your website will translate flawlessly across all devices (smart phones, tablets and desktops) with a ratio-perfect design. It also means to translate across all browsers. Responsive design enhances your customers experience and encourages them to come back should they seek further information. Whether you’re looking for a brand-new website or a redesign, we specialise in updating websites with the most up-to-date responsive design.

Want to chat with us about your website?

Here at SGD we focus on great design. We work hard to understand your business goals and the core of who you are and what you do. This helps us bring your vision to life through smart design, forward-thinking features, superior visuals including professional photography and those added extras like social media integration, photo galleries and more. We help you stand out in what can be a crowded marketplace and find your own digital space.

Contact us for an obligation free quote

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The time is now – streamline your cafe’s website with SGD!

Get in touch now for a free consulting session to help grow your online presence.

Phone (03) 8862 6376

Fill in the enquiry form below and our friendly staff will be in touch. Let’s give your business the boost it needs!