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Knowledge base

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4 Ways to Keep your Website Fresh

By James Fulton on June 21, 2016

When people visit your website for the first time, everything is new and exciting, and your audience is likely to keep visiting it while there is still unexplored content for them to find. But what about the fifth visit? The tenth? If your content isn’t kept fresh, your traffic will begin to fall off, and…

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Your website will help your business make more profit

By James Fulton on June 11, 2016

The first thing many people start planning when they think of having their website built/designed is its style and layout. The problem is, that’s the wrong perspective. In order to have a successful, money-making machine of a website, focus instead on your goals, and what you want your website to achieve. Here are four important…

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The What, Why, and How of Automated Email Marketing

By James Fulton on May 26, 2016

In today’s social media-rich environment, many companies are putting the majority of their marketing resources into ads on Facebook, updates on Twitter, and engaging posts in Instagram. But what of the lowly email? All signs indicate that this simple medium is still a heavy-hitter in the world of marketing, and automation has turned the classic…

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4 Ways to Get More Leads from LinkedIn

By James Fulton on April 23, 2016

How to get More Leads from LinkedIn LinkedIn is a subtle, but powerful, lead-generation tool. Used wisely, it will bring in customers in droves, and lead to greater success for your business. Its stats say it all: LinkedIn is a major part of content strategy for 94% of Business-to-Business marketers, and it’s rated as the…

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10 Ways to Jumpstart your Creativity

By James Fulton on April 12, 2016

What happens when designers have trouble designing? What about writers who can’t find the right words? Creativity comes into play in many professions, and even the most highly-creative among us occasionally has crises of creativity. Instead of panicking, try these suggestions: 1. Slow Down If you’ve been running on empty for far too long, it…

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All Things INSTAGRAM!

By James Fulton on April 5, 2016

Interested to know how the ‘gram can help your business grow? There are a few reasons we personally love following brands on Instagram, as well as reasons we love communicating with our clients in this way also. (Are you following us? Go on! @seriouslygooddesign) Hello new customers! The number one reason it totally rocks is…

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Website Horror Stories (and How to Avoid Them)

By James Fulton on October 30, 2015

Once upon a time, the worst case scenario for most businesses involved burglary, fire, or natural disasters. That’s why people developed insurance policies to cover any potential losses to merchandise, property, or records. These days, however, businesses not only have physical premises, but an online presence as well. While this virtual storefront serves as a…

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